These are deterministic, source-backed cards from the offline export. They are not live AI answers.
LLMs tend to cite the same older Reddit posts repeatedly rather than every new Reddit mention, so comments on already-cited threads may matter more than broad posting.
@@tjrobertson52 · asserts
The other platforms aren't cited nearly as often by large language models, but they can still rank in Google search results. We had one client who took up five positions on page 1 for one of his main search terms, his blog post, a YouTube video, two TikTok videos, and an Instagram post. The second platform you should be paying attention to is Reddit. Ther...
The creator says older, already-cited Reddit threads may matter more for LLM visibility than posting many comments on new threads.
@@tjrobertson52 · asserts
se. I do recommend updating important pieces of content once per year, including the year in the title. For your most important pages, you might consider updating them every three months. However, don't fall into the trap of thinking that your pages need to be recently updated to be cited by large language models. Some information really just doesn't chan...
Facebook Groups are getting cited by AI almost as much as Reddit and nobody's talking about i...
@@tjrobertson52 · 2026-01-24
If you wanna be found online in 2026, user generated content has never been more important. So I wanna talk about three platforms that I think you should be active on as a business. The third one I'm not hearing anyone talk about right now. The first is YouTube. Google is showing more and more YouTube videos on their search results pages and large languag...
ChatGPT doesn't know if your content is fresh. It just looks for a date on the page. Here's w...
@@tjrobertson52 · 2026-01-17
If you've been following GEO advice at all, you've probably heard that large language models love fresh content. You need to update your content constantly, so ChatGPT will cite it. And there is some truth to this, but it's much more nuanced than people typically present it. You may have heard stats like 70% of the content that ChatGPT sites was updated i...
Reddit just became even more important for businesses. Reddit was already dominating Google search results and having an outsized return on AI responses, but now Google is experimenting with showing Reddit comments directly in the AI response as well as on Google Business Profiles. So I just want to talk about how you can take advantage of this trend towards Reddit without spending hours every day on the platform. The thing to understand is that Google and AI aren't looking at all of Reddit based on your industr...
irst just be a normal person on Reddit. And then when you draft the comment, just be genuinely helpful. Provide as much helpful information as you can. If you have an AI hooked up to a knowledge base about your brand and industry, they can help draft the comments for you. Just make sure you have some guidance to make sure it doesn't sound like AI. This is what we do for about half of our clients. And then of course, you need to explicitly mention your brand by name without upsetting the moderators. I think the e...
If you wanna be found online in 2026, user generated content has never been more important. So I wanna talk about three platforms that I think you should be active on as a business. The third one I'm not hearing anyone talk about right now. The first is YouTube. Google is showing more and more YouTube videos on their search results pages and large language models love to cite YouTube far more than any other video site. Now doing YouTube well takes time and commitment, but there are a few easy ways that you can t...
The other platforms aren't cited nearly as often by large language models, but they can still rank in Google search results. We had one client who took up five positions on page 1 for one of his main search terms, his blog post, a YouTube video, two TikTok videos, and an Instagram post. The second platform you should be paying attention to is Reddit. There's two ways I recommend using Reddit, and neither of them include creating a bunch of fake accounts and spamming. If you enjoy using Reddit, just be an active...
Facebook groups. I don't know why no one's talking about this. I think that they're probably not actually tracking in large language model responses. In my experience, at least for business related prompts, Facebook groups cited almost as often as Reddit and some industries cited more often. Now we don't post to Facebook groups on behalf of our clients. So I don't have as much experience there. But my advice would be similar to that of Reddit. Make sure to mention your brand and what it does explicitly and try n...
If you've been following GEO advice at all, you've probably heard that large language models love fresh content. You need to update your content constantly, so ChatGPT will cite it. And there is some truth to this, but it's much more nuanced than people typically present it. You may have heard stats like 70% of the content that ChatGPT sites was updated in the last 12 months. And that is true, but just consider that most of the content people are interested in has probably been updated in the last 12 months. I t...
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