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Local SEO / service-area pages

Source-backed creator statements and evidence excerpts related to Local SEO / service-area pages.

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Service-area pages are claimed to remain effective for ranking in neighborhoods and cities despite being considered spammy by some SEOs.

@@tjrobertson52 · asserts

on this take is it's from other SEOs. SEOs that would prefer to just keep doing what they've always been doing and who really hate this idea that they have to change their methods. It's a really good excuse to not have to learn something new. And honestly, I've fallen into this trap myself in the past. I've been doing SEO for about 16 years, and maybe abo...

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When will GEO stop working? After 16 years in SEO, I learned these "spammy" tactics never die...

@@tjrobertson52 · 2025-12-19

There are all these new tactics for being recommended by large language models. Now some of them feel a little silly or even spammy, and I hear a lot of people asking, sure, these work right now, but are they really gonna continue working? And so I just wanna talk about why I think a lot of these tactics are going to continue working for the foreseeable f...

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Evidence Passages

There are all these new tactics for being recommended by large language models. Now some of them feel a little silly or even spammy, and I hear a lot of people asking, sure, these work right now, but are they really gonna continue working? And so I just wanna talk about why I think a lot of these tactics are going to continue working for the foreseeable future, and which ones you might want to avoid. The tactics that are especially effective right now, that are different from just traditional SEO. Could collecti...
on this take is it's from other SEOs. SEOs that would prefer to just keep doing what they've always been doing and who really hate this idea that they have to change their methods. It's a really good excuse to not have to learn something new. And honestly, I've fallen into this trap myself in the past. I've been doing SEO for about 16 years, and maybe about 10 years ago I got it into my head that Google's getting a lot smarter and therefore these spammy tactics aren't gonna keep working. One example of a tactic...
really all they can do. Now. You might think well, eventually these models are gonna be smart enough to realize that the recommendation came from the brand's website or was probably placed by the brand themselves, but the truth is that would be way more expensive than just a simple search tool. It would have to be causing a serious issue for the large search engines to be forced into doing that. It's much more likely they'll handle it the same way Google has. They'll penalize the biggest offenders with manual ac...