Content quality

This company's scaled its SEO results like these NYC skyscrapers, and now it's crashing. Its blog has been entirely removed from Google.

If you want to know how to get your brand remove from Google search, pay attention. Hundreds of completely AI-generated articles in a variety of niches.

Parable articles too. There are no images in these articles except for the AI-generated heading image.

They use big paragraphs, lots of them in a row. Again, with zero multimedia, writing about everything.

One article is about LinkedIn ad performance. Another is about Drake and Kevin Durant.

One's about Paul McCartney. The next one is about Microsoft.

If you were a searcher and you landed on one of these articles, you would be so disappointed. You wouldn't want to read it.

You would go back to search. This website is literally manufacturing bad user signals on a mass scale.

It worked for a very, very short amount of time. This graph hasn't updated yet.

Their blog was just removed from Google. That site was spamming like crazy.

It was all over my various feeds with super annoying...

If you haven't seen it, the SEO subreddit is filled with some of the best gems in digital marketing. This thread: what's your most underrated SEO tip that actually brought real results?

This guy gets 100 to 200 backlinks per photo. Uploading photos to Unsplash and Pexels.

Uses reverse image search to find photos that were uploaded that this person took. Sends a message to them saying, hey, link to my website.

This is my site. Don't link to Unsplash, don't link to Pexels.

Link to me! 5 to 7% backlink conversion rate.

Ignoring the 60 character limit for page titles. Writing page titles that are 150, 50 to 250 characters.

Instead, Google's just going to write its own page title, so if you write something really long, Google has more context. To do a better job, Google will pick the section that best matches the search.

Make sure you are linking to other pages on your site. Doing it in the middle of a paragraph is pretty good.

This one is hilarious. Grab queries from Search Console, then add those queries and answers verbatim at the bottom of relevant pages.

Seems really spamy...

ar you just change it to 2026. Everyone loves fresh content.

Oh, here's a good tip. Lots of people don't do this.

Make sure you have something to say which people actually want to read. People treat SEO as a series of tricks.

If you aren't tricking Google, write good content that answers people's questions. Format it in a way that is easy to read, provide context, and cite your sources.

That's pretty much what all the SEO tricks are trying to do. They just forget the basic concept of why people write content in the first place.

I'll give you a little trick. If you have a target keyword and you put it right here, that's all.

You just put it right here. Then you don't mention that target keyword anywhere else on your page, but you do write your page for that target keyword.

There's a pretty good chance you're going to rank well, and you can learn more about that at this article over here.