Watch this. Go to Google Search Console and Performance Search results. Click the Average Position box to turn it on.
Scroll down, click position and scroll until you get between 11 and 20. These are the keywords you're ranking on the second page for. Find the ones with the most impressions.
These are high volume keywords you're almost winning for. Click on one of them. Then click pages to see what URL's ranking.
Copy that URL, paste it into ChatGPT. Say here's my page. Give me 5 ways to make this more comprehensive for this keyword and paste your keyword and ChatGPT will give you sections you're missing.
Add those and some internal links pointing to this page and you may be able to win for a keyword you didn't even think of. Do it and comment s. E.
O. If you want our help ranking higher.