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Homepage and CMS SEO settings affect how search engines interpret the most important page on a business website.
A lot of brands have fantastic reviews on their websites and this is great social proof. The problem is that unless someone actually clicks on your ads, those reviews are hidden. No one can see the great job that you doing.
There is a solution to that. That company is called Yotpo. What Yotpo is, it's an official Google partner and they sync daily with the Google systems.
Your reviews now of your products can sync directly into your Google Shopping ads. Now when they are synced into your shopping ads, a few things happen. 1, you gonna get a higher click through rate because people can see the reviews, how great they are.
Number two, you are gonna pay a lower cost per click because again, your click through rate is higher and Google reward you. Not only that, your shop reviews can now also be published to your search results. Now besides all of this, Yotpo make getting reviews so much easier than any other company out there.
It's a few clicks. The support also from Yotpo is great and you can get started straight away. Yotpo works with Bigcommerce, it works with Shopify, it works with WordPress and a lot of other platforms.
If I was you, I would go check it out today.
Homepage and CMS SEO settings affect how search engines interpret the most important page on a business website.
Audit each CMS homepage title, meta description, SEO plugin setup, and duplicate-plugin risk before treating the site as technically ready.
This source is connected to WordPress and website SEO settings.
Yotpo works with Bigcommerce, it works with Shopify, it works with WordPress and a lot of other platforms.