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Marketing decisions are stronger when channel, category, and audience assumptions are checked against sourced market data.
If you want to grow your business or your personal brand, you have to be on YouTube. Look at these mind boggling stats. 67 billion unique users.
Interestingly, YouTube get 77% of the traffic from desktop. Males make up 61% of the traffic and the age group on YouTube is really mixed across the board. The most popular video that's ever been on YouTube is Baby Shark.
They've amassed a massive 16 billion views. YouTube is also the second biggest search engine in the world. More people go and search on YouTube for answers that they're looking for than actually go on Bing.
YouTube advertising runs through Google Ads and it's so powerful and it's so easy and still is so cheap. If you're a company or brand that's looking to grow, you really have to start investing in YouTube today. Keep on following us for more daily content.
Marketing decisions are stronger when channel, category, and audience assumptions are checked against sourced market data.
Document the data source, metric, geography, and date before using the statistic to choose channels, forecast demand, or prioritize content.
This source is connected to Market and channel data validation.
According to Similarweb, YouTube get 29.6 billion monthly visits with 1.67 billion unique users.