Ceos are now gaming Google Trends. I was able to influence Google Trends for a keyword in Google Search. I sent traffic to a Google search results page for one particular keyword.
Google's now showing a bump in interest for this keyword. If you have a big platform, if you are an influencer, if you have a big email list, if you have a popular blog, you can influence people into searching things to spike Google Trends. If you wanted to show a marked interest in something you had a stake in, for example, this could be useful.
Google Trends manipulation is similar to how people would manipulate click through rate in search pages by getting a lot of people to search the same thing. Click through rate is a major signal for Google. Your page gets more clicks, it ranks higher.
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