Most website traffic now comes from bots, not humans. Clover just did a study and found that 57.5% of website traffic comes from bots.
Business owners that are keeping up with this realize things are changing. I get emails every day from businesses worried that they're falling behind.
They recognize that we're quickly entering a world where the primary user of your website is an AI agent. They're ready to rebuild their website for this AI world, fully integrate a into their workflow, and take advantage of these trends before their competitors do.
And that's awesome. If you're thinking like that, I think you're in the top 5% of businesses right now.
But here's what I tell them. We can totally speculate about what the web is gonna look like a year from now and start building towards that.
And I do think we're finally getting to the point where we can make some confident guesses about wha...