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Local visibility depends on Google Business Profile and local ranking settings that need active category, service-area, Q&A, and ranking QA.
Google Io which we all look forward to and wonder what is gonna happen they did announce the intelligent search box Liz Reid describing um the change as the biggest upgrade to the search box for 25 years rather than saying AI mode is a new search it's another tightening of the link between what we saw as old search and AI and it says that um seeing it is the AI equivalent of Google Alerts with more capabilities.
I find that comparison to Google Alerts maybe not the best comparison because it's like Google Alerts is the most trash product that Google has ever released. You never get an alert. I got my brand in there is like every 3 months be like someone mentioned White Spark Google alerts you suck.
Yeah, but they used to be good used to be good it used to be fine. Yeah, I don't know I don't know why I got such trash but they just decided we don't want to give you any alerts. This intelligent search box is huge shake up.
Um, it'll be interesting to see how some of that same functionality comes into the Google Maps local side of things so ask maps evolving to be more agentic as well you know, pretty soon humans aren't going to be checking out your website and your Google Business Profile it'll be the agents and so you know they always said optimize for humans not bots but I think that might be Shifting
Local visibility depends on Google Business Profile and local ranking settings that need active category, service-area, Q&A, and ranking QA.
Audit GBP fields, competitor categories, Q&A, service areas, appointment settings, and local rank movement as a recurring local SEO checklist.
This source is connected to Google Business Profile local SEO operations.
Um, it'll be interesting to see how some of that same functionality comes into the Google Maps local side of things so ask maps evolving to be more agentic as well you know, pretty soon humans aren't going to be checking out your website and your Google Business Profile it'll be the agents and so you know they always said optimize for humans not bots...