3 SEO tactics you can stop wasting time on 👇 Technical audits, schema obsession, and submitting to every directory online. Most of it isn't helping you rank. #SEO #SEOTips #DigitalMarketing #SearchMarketing
As search engines are getting taken over by AI responses, there are now more and more things you need to do to show up in the results. And I have a bunch of other videos going over those things. In this video, I wanna talk about the things that you can stop doing because the only way you're gonna make room to do all these new things is if you stop doing some of the old things that don't work anymore or never worked in the first place. First of all, stop taking technical audits seriously. If you run essentially any website online through a technical audit like hrefs or Semrush, you're gonna find a ton of errors. The thing is, 95% of these errors aren't an issue at all, or at least not issues worth addressing. When determining whether a technical issue is worth addressing, ask yourself these two questions. One, is this having a significant impact on the people visiting my website? And 2,
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As search engines are getting taken over by AI responses, there are now more and more things you need to do to show up in the results. And I have a bunch of other videos going over those things. In this video, I wanna talk about the things that you can stop doing because the only way you're gonna make room to do all these new things is if you stop doing some of the old things that don't work anymore or never worked in the first place. First of all, stop taking technical audits seriously. If you run essentially a...
our social media profile. But again, this is only because it's necessary for placement in those Google search features. It's not improving your rankings and large numbers models are treating it like any other text on your page. The third thing you can stop doing is adding your business to every directory online. Now there's one exception to this rule. If you're a new business with a brand new website, then I do think there's some value in getting what are called foundational links. So using a tool like Bright Lo...
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Schema is framed as useful mainly when required for specific Google search features such as product results, jobs, videos, events, or sameAs entity linking.
Structured data / rich results · asserts
As search engines are getting taken over by AI responses, there are now more and more things you need to do to show up in the results. And I have a bunch of other videos going over those things. In this video, I wanna talk about the things that you can stop doing because the only way you're gonna make room to do all these new things is if you stop doing s...
For new businesses, low-cost foundational directory submissions may help discovery/indexation, but established businesses should focus only on directories that actually rank or are cited by LLMs.
Local SEO / directories · asserts
our social media profile. But again, this is only because it's necessary for placement in those Google search features. It's not improving your rankings and large numbers models are treating it like any other text on your page. The third thing you can stop doing is adding your business to every directory online. Now there's one exception to this rule. If...
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