These are deterministic, source-backed cards from the offline export. They are not live AI answers.
Agencies may oversell unnecessary schema implementation; schema should be prioritized when it creates visible Google features, not just as a generic deliverable.
@@build_in_public · asserts
One of the most common ways SEO agencies will rip off clients is with unnecessary schema implementation. Schema is code that makes you get special features in Google like this. With no schema. With schema, you get a lot more clicks when you get the special feature in Google. But Google has actually deprecated a lot of schema over the years, and agencies j...
One of the most common ways SEO agencies will rip off clients is with unnecessary schema impl...
@@build_in_public · 2026-05-12
One of the most common ways SEO agencies will rip off clients is with unnecessary schema implementation. Schema is code that makes you get special features in Google like this. With no schema. With schema, you get a lot more clicks when you get the special feature in Google. But Google has actually deprecated a lot of schema over the years, and agencies j...
One of the most common ways SEO agencies will rip off clients is with unnecessary schema implementation. Schema is code that makes you get special features in Google like this. With no schema. With schema, you get a lot more clicks when you get the special feature in Google. But Google has actually deprecated a lot of schema over the years, and agencies just ignore this. Now the new narrative is schema makes you get cited in LLMs. If you hear people say you need structured data to get mentioned in LLMs, they're...
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