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Human-in-loop AI strategy

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@@tjrobertson52 · 1

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These are deterministic, source-backed cards from the offline export. They are not live AI answers.

An expert plus AI can outperform either alone when the expert critiques the initial AI plan and feeds that critique back into the model.

@@tjrobertson52 · asserts

Please do not let AI come up with your digital marketing strategy. I have a really interesting story I want to share about someone who did this recently, and it illustrates how we're not yet to the point where AI can replace real experts in coming up with strategy. Kind of like when you look back when computers could first beat the best chess players in t...

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Someone had Claude build their entire SEO strategy. I reviewed it — irrelevant keywords, usel...

@@tjrobertson52 · 2026-03-24

Please do not let AI come up with your digital marketing strategy. I have a really interesting story I want to share about someone who did this recently, and it illustrates how we're not yet to the point where AI can replace real experts in coming up with strategy. Kind of like when you look back when computers could first beat the best chess players in t...

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Evidence Passages

Please do not let AI come up with your digital marketing strategy. I have a really interesting story I want to share about someone who did this recently, and it illustrates how we're not yet to the point where AI can replace real experts in coming up with strategy. Kind of like when you look back when computers could first beat the best chess players in the world. But then there was still this long period of time where a good chess player with a computer could beat a computer on its own. I don't play a lot of ch...

'd provided a bunch of context about their brand that Opus would need to put together the plan. But as I looked through the plan, it was very clear that they were going to waste a ton of resources if they followed this. So I couldn't help myself. I made a 20 minute loom video breaking down the plan and all the problems with it. And as someone who uses Claude every day to do SEO, the problems were very predictable. It recommended they spend time adding structured data to almost every page of the website. Structur...