These are deterministic, source-backed cards from the offline export. They are not live AI answers.
The creator argues a backlink is more valuable when the linking page itself ranks and receives organic search traffic, not just when the linking domain has high DR/DA.
@@tjrobertson52 · asserts
Having other websites linked to your website has always been important for SEO, but I want to talk about how AI search is changing the way that we build backlinks. Now these days, we actually don't build a lot of backlinks for most of our clients. We typically get much better results from just creating content for terms that our clients already have the a...
Best Link Building for AI Search: why domain authority doesn't matter anymore (and what actua...
@@tjrobertson52 · 2026-02-09
Having other websites linked to your website has always been important for SEO, but I want to talk about how AI search is changing the way that we build backlinks. Now these days, we actually don't build a lot of backlinks for most of our clients. We typically get much better results from just creating content for terms that our clients already have the a...
Having other websites linked to your website has always been important for SEO, but I want to talk about how AI search is changing the way that we build backlinks. Now these days, we actually don't build a lot of backlinks for most of our clients. We typically get much better results from just creating content for terms that our clients already have the authority to rank for. But when we do build backlinks, we're thinking about it a little differently than we used to. So there's essentially two types of back lin...
at's relevant to those hyper specific terms, you don't need as much page rank. And more importantly to this conversation, you actually don't need your website to rank. Remember, the goal in AI search is not traffic. The goal is that the AI recommends your brand as the solution. And to achieve that, we just need the large language model to site pages that recommend your brand. It doesn't matter if those pages are on your website or a different website. So now when replacing these link inserts or guest posts, we'r...
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