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Backlinks / link ghost hypothesis

Source-backed creator statements and evidence excerpts related to Backlinks / link ghost hypothesis.

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The creator cites a test claiming ranking gains from backlinks persisted months after the links were removed.

@@build_in_public · asserts

Everybody knows how backlinks increase SEO authority. Nobody knows that the positive effects from backlinks remain even if the backlinks are removed. This was a test done. There were two websites. Both received 22 backlinks of equal quality. They both shot up in positions. Website A moved from position 31 to position No. 1. Website B moved from position 1...

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Everybody knows how backlinks increase SEO authority. Nobody knows that the positive effects...

@@build_in_public · 2026-02-02

Everybody knows how backlinks increase SEO authority. Nobody knows that the positive effects from backlinks remain even if the backlinks are removed. This was a test done. There were two websites. Both received 22 backlinks of equal quality. They both shot up in positions. Website A moved from position 31 to position No. 1. Website B moved from position 1...

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Evidence Passages

Everybody knows how backlinks increase SEO authority. Nobody knows that the positive effects from backlinks remain even if the backlinks are removed. This was a test done. There were two websites. Both received 22 backlinks of equal quality. They both shot up in positions. Website A moved from position 31 to position No. 1. Website B moved from position 11 to position No. 5. This is the part nobody expected. Months after the links had been removed, every page that was linked to continue to rank considerably high...