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AI search prediction / SERP change

Source-backed creator statements and evidence excerpts related to AI search prediction / SERP change.

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The creator predicts Google's main SERP will become more like AI Mode in 2026, likely as a hybrid of AI response and traditional results.

@@tjrobertson52 · asserts

These are my predictions for how digital marketing is going to change in the next year. I'm gonna try to be as precise as possible so that the end of 2026, we can look back on this video and see if I was right. My first prediction is that Google's main search results page will look more like a I mode does now than their traditional search results. So to b...

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Related Source Records

How will digital marketing change in 2026? Here are my 8 predictions. Google search is about...

@@tjrobertson52 · 2025-12-31

These are my predictions for how digital marketing is going to change in the next year. I'm gonna try to be as precise as possible so that the end of 2026, we can look back on this video and see if I was right. My first prediction is that Google's main search results page will look more like a I mode does now than their traditional search results. So to b...

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Evidence Passages

These are my predictions for how digital marketing is going to change in the next year. I'm gonna try to be as precise as possible so that the end of 2026, we can look back on this video and see if I was right. My first prediction is that Google's main search results page will look more like a I mode does now than their traditional search results. So to be clear, I don't think it'll look exactly how a I mode looks today. My guess is that it'll be some kind of hybrid solution with some a I response and some tradi...
fields designed specifically around the problem you're trying to solve. We're just starting to see the beginning of this, but I bet it'll really pick up in 2026. This will almost certainly have major implications for how we do digital marketing, but I'm not ready to make any specific recommendations as to how. My fourth prediction is that a I will be making more decisions in ad managers such as Meta ads and Google Ads. I still think human ad managers will continue to be important for most brands, but I think the...
he year of the a I agent. They're finally becoming easy enough to use and powerful enough that companies will be forced to use them if they want to stay relevant. I think smaller, scrappier companies will figure out how to use them themselves. Larger, slower companies will start to realise they're being left behind. And I predict that most of them will opt to hire third party vendors to help integrate AI into their existing workflows.