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Google is finally starting to share data about when you show up in their AI results. Up until now, it's just been a black box. Google Search Console has shown us clicks to your website as well as impressions in traditional search results. But we've had no i...
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Google is finally starting to share data about when you show up in their AI results. Up until now, it's just been a black box. Google Search Console has shown us clicks to your website as well as impressions in traditional search results. But we've had no idea how often we're showing up in AI overviews or AI mode or new AI features. Based on what we know from Google Io, it looks like all search will be AI search by the end of the summer. So this data is very important. So let's talk about how you can access this data, what data Google will share with us, and why it's the most important data you can get for your website. This data is rolling out now, starting in the UK. It'll be available inside Google Search Console in a new generative AI report. Looks exactly like the existing search report, except we aren't getting click data or query data, which means we're only seeing impressions
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Google is finally starting to share data about when you show up in their AI results. Up until now, it's just been a black box. Google Search Console has shown us clicks to your website as well as impressions in traditional search results. But we've had no idea how often we're showing up in AI overviews or AI mode or new AI features. Based on what we know from Google Io, it looks like all search will be AI search by the end of the summer. So this data is very important. So let's talk about how you can access this...
h queries were entered into generative AI by looking for long queries. Queries that are at least five words long, for example. Here's the thing. Queries that are five words long or almost never common queries. So why would queries like that show up inside Google Search Console? It's pretty simple. These queries are essentially always from rank tracking software. You're seeing a long or oddly specific query in your Google Search Console data, it means someone is tracking that query, most likely using rank trackin...