The old way of doing SEO doesn't work anymore. The old way was putting up pages: how, what, when, where, answering questions that people have. That is gone. A recent study showed that AI Overviews reduce clicks to websites by 58%. What you have to do instea...
The old way of doing SEO doesn't work anymore. The old way was putting up pages, how, what, when, where, answering questions that people have. That is gone. A recent study showed that AI overviews reduce clicks to websites by 58%. What you have to do instead is figure out searches people are doing where they want your brand. These aren't how, what, when, where, why searches. They're searches like 24 hour plumber Hoboken or voice notes for dentists or airport outfits. Searches where people know what they want, but they don't know the brand that will give them what they want. Instead of targeting these people with blog posts, blog posts is old SEO, you target them with conversion-based SEO landing pages. These work really well in Google. They have super high conversion rates. They're some of the most cited assets in AI search. SEO landing pages. SEO product pages are getting referenced
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Related Passages
The old way of doing SEO doesn't work anymore. The old way was putting up pages, how, what, when, where, answering questions that people have. That is gone. A recent study showed that AI overviews reduce clicks to websites by 58%. What you have to do instead is figure out searches people are doing where they want your brand. These aren't how, what, when, where, why searches. They're searches like 24 hour plumber Hoboken or voice notes for dentists or airport outfits. Searches where people know what they want, bu...
Public Insight Cards
AI Overviews reduce informational clicks; prioritize commercial/conversion landing pages where users need a provider or product, not generic how-to posts.
Conversion SEO ยท asserts
The old way of doing SEO doesn't work anymore. The old way was putting up pages, how, what, when, where, answering questions that people have. That is gone. A recent study showed that AI overviews reduce clicks to websites by 58%. What you have to do instead is figure out searches people are doing where they want your brand. These aren't how, what, when,...
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