Keyword tools can't see what people are actually searching anymore. Here's how I use Reddit + Claude to find the real ones #SEO #ContentMarketing #AISearch #BlogTips
If you're interested in ranking higher in AI search, I want to share a super simple trick for finding good topics for content. Pretty soon all search will be AI search. And as you might know, finding good topics and keywords is getting more difficult because of that. All keyword tools, including Google Search Console, only show you common terms. But as more searches in Google trigger an AI response, people's searches are getting longer, and those longer searches don't show up in these tools. So what people are searching for is becoming more opaque by the day. One of the best ways to figure out what people are searching for in your industry is to go to Reddit. There may also be other popular forums in your industry, but Reddit is the one that's popular across all industries. But of course you don't want to spend hours sifting through Reddit posts to figure out what the most common ques
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These are public discovery snippets linked to the same source record. A snippet can end early when the public page keeps only short evidence context.
If you're interested in ranking higher in AI search, I want to share a super simple trick for finding good topics for content. Pretty soon all search will be AI search. And as you might know, finding good topics and keywords is getting more difficult because of that. All keyword tools, including Google Search Console, only show you common terms. But as more searches in Google trigger an AI response, people's searches are getting longer, and those longer searches don't show up in these tools. So what people are s...
t through all the good ones. I recommend telling Claude to only look at the contents of the thread if the title is ambiguous. For most industries, you should be able to retrieve thousands, if not tens of thousands, of titles. But of course, there's gonna be a lot of noise, so you wanna tell Claude to pay attention to the most common questions and then categorize and deduplicate those topics. However, here's an important distinction: similar topics are not duplicate topics. If Claude has seen a similar question a...
Public Insight Cards
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As AI answers make searches longer and more opaque, Reddit/forum questions can reveal content topics that keyword tools and GSC miss.
AI search / topic discovery · asserts
If you're interested in ranking higher in AI search, I want to share a super simple trick for finding good topics for content. Pretty soon all search will be AI search. And as you might know, finding good topics and keywords is getting more difficult because of that. All keyword tools, including Google Search Console, only show you common terms. But as mo...
Similar questions from different demographics/use cases should not always be deduplicated because modifiers and variants may be the most valuable asset.
Content research / query modifiers · asserts
t through all the good ones. I recommend telling Claude to only look at the contents of the thread if the title is ambiguous. For most industries, you should be able to retrieve thousands, if not tens of thousands, of titles. But of course, there's gonna be a lot of noise, so you wanna tell Claude to pay attention to the most common questions and then cat...
After extracting forum topics, AI should filter for topics relevant to the business and where the business has authority to write/rank.
Authority fit / content prioritization · asserts
t through all the good ones. I recommend telling Claude to only look at the contents of the thread if the title is ambiguous. For most industries, you should be able to retrieve thousands, if not tens of thousands, of titles. But of course, there's gonna be a lot of noise, so you wanna tell Claude to pay attention to the most common questions and then cat...
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