@build_in_public source record

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Pokemon released a game where you catch Pokemon in your sleep. It made $100 million its first year. Now it's up to $150 million in revenue. People underestimate the power of brand. If you build a brand over time, you can accomplish the most ridiculous things. Like releasing a video game that you play while sleeping and making $100 million your first year. Survivorship bias can be manufactured. A lot of people like to throw around companies doing well because of survivorship bias. If you go long enough, you will get lucky. You will learn from your mistakes. You will start making good moves. People will say your success is due to survivorship bias just because you have the knowledge to keep going. If you build a brand little by little by little, every single day, eventually that brand snowballs and you can accomplish anything. The barrier to entry with business is easier than it has ev

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