@tjrobertson52 source record

Topics Mentioned

AI content quality vs spam Google spam update monitoring

Public Evidence Excerpt

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Google just released their March spam update. This was an update targeting low quality content generated by AI. As someone who runs an agency that generates a large volume of AI generated content for about 40 to 50 websites, I just want to talk about the impact this has had on our clients. So Google releases a few of these spam updates every year, and they can target a couple different types of spam. Sometimes they target link spam, sometimes they target reputation abuse spam, and sometimes they target content spam. Unlike most spam updates, this one rolled out very quickly. It was completed in only 19 hours, and this made it very easy for people to evaluate the effect. And from essentially all the reporting online, this was not targeting link spam or reputation abuse. Sites that got hit the hardest, and some sites really got hit hard, were sites that were generating a large volume of

Related Passages

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These are public discovery snippets linked to the same source record. A snippet can end early when the public page keeps only short evidence context.

Google just released their March spam update. This was an update targeting low quality content generated by AI. As someone who runs an agency that generates a large volume of AI generated content for about 40 to 50 websites, I just want to talk about the impact this has had on our clients. So Google releases a few of these spam updates every year, and they can target a couple different types of spam. Sometimes they target link spam, sometimes they target reputation abuse spam, and sometimes they target content s...

on in their traffic pattern. So how did we avoid being hit, do you actually need to worry about getting hit by one of these spam updates? First, you need to understand that Google doesn't care if you're using AI to generate your content. All I care about is the quality of the content. The thing is, it's really hard for their algorithms to detect quality. Even attempting to evaluate quality would dramatically increase Google's costs. Google has no idea if your content is accurate or insightful. Instead, Google's...

the AI are the ones where they're actually better than humans. Look, I worked with a lot of talented content writers before ChatGPT came out. But none of those writers could remember every single aspect of a client's business, every detail of every product and service and team member. None of them could remember 100 SEO guidelines and 100 more specific to this client. None of them could ever capture every opinion the brand shared on social media and incorporate that into the content. When you're smart about how...

Public Insight Cards

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Google spam updates may punish low-effort AI content volume, but not necessarily AI-written content when the process includes research, client inputs, brand context, QA, and revisions.

AI content quality vs spam · asserts

on in their traffic pattern. So how did we avoid being hit, do you actually need to worry about getting hit by one of these spam updates? First, you need to understand that Google doesn't care if you're using AI to generate your content. All I care about is the quality of the content. The thing is, it's really hard for their algorithms to detect quality....

Open

Evaluating spam update impact after a short lag using Google Search Console across affected sites can reveal whether traffic patterns changed.

Google spam update monitoring · asserts

Google just released their March spam update. This was an update targeting low quality content generated by AI. As someone who runs an agency that generates a large volume of AI generated content for about 40 to 50 websites, I just want to talk about the impact this has had on our clients. So Google releases a few of these spam updates every year, and the...