@tjrobertson52 source record

Topics Mentioned

AI Overviews / traffic vs recommendations Publisher monetization / AI influence Risk/avoid / selling recommendations

Public Evidence Excerpt

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Google's AI responses are eating all of your website traffic. And that's not a bad thing. For about a year now, SEOs have been panicking because Google's AI overviews now just provide the answer that people used to have to go to your website to find. And as a result, a lot of websites are getting far less traffic from Google search. And at first this just sounds objectively bad for those website owners. And for some it will be devastating, at least short term. But in the end I think we'll realize we don't actually need the traffic, at least not from humans. There are two primary reasons you might care about traffic to your website. One is if you sell an actual product or service. Before AI responses, people would go to Google searching for the problems they have that your product or service solve. They would click through to your website to read your content, and some percentage of the

Related Passages

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These are public discovery snippets linked to the same source record. A snippet can end early when the public page keeps only short evidence context.

Google's AI responses are eating all of your website traffic. And that's not a bad thing. For about a year now, SEOs have been panicking because Google's AI overviews now just provide the answer that people used to have to go to your website to find. And as a result, a lot of websites are getting far less traffic from Google search. And at first this just sounds objectively bad for those website owners. And for some it will be devastating, at least short term. But in the end I think we'll realize we don't actual...

iour of humans. Now, if this is the situation you're in right now, you're probably hurting. A loss in direct traffic translates directly to a loss in revenue. However, I also think you're sitting on top of a gold mine. This is because any website that could influence the purchase behaviour of humans in the past, we'll almost certainly be able to influence the product and service recommendations of AI in this new future. And based on what we're seeing so far, I think that's gonna be more valuable. If you have an...

Public Insight Cards

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Affiliate/listicle publishers losing human traffic may still influence AI product/service recommendations and could monetize recommendations differently.

Publisher monetization / AI influence · asserts

iour of humans. Now, if this is the situation you're in right now, you're probably hurting. A loss in direct traffic translates directly to a loss in revenue. However, I also think you're sitting on top of a gold mine. This is because any website that could influence the purchase behaviour of humans in the past, we'll almost certainly be able to influence...

Open

Selling placement or recommendations on pages cited by AI can become undisclosed paid influence.

Risk/avoid / selling recommendations · asserts