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E-commerce business owners, you’ve got to stop charging for shipping. This is one of the biggest things that can hold your ecommerce website marketing back from making more sales. Integrate this into your e-commerce strategy and tell me if you notice an inc...

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2026-01-12published

tiktokplatform

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You need to stop charging your customers for shipping. Your customers do not wanna pay ВЈ24.99, plus ВЈ2.99 for shipping. People hate shipping charges. It doesn't matter what way you dress it up, they immediately feel like they're not getting as good of a deal as soon as you whack that charge on. As a business owner, you have two options to make this work significantly better for you and help improve your sales. First option, which is my favourite, is to incorporate the shipping cost into the product cost. So instead of charging ВЈ24.99, you'll charge ВЈ27.99. If you're struggling to make your prices competitive with this approach, then you can have a free shipping threshold. So free shipping if they spend ВЈ40 or if they buy two items. I guarantee you can make one of these work for your business and it's gonna improve your sales.

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You need to stop charging your customers for shipping. Your customers do not wanna pay ВЈ24.99, plus ВЈ2.99 for shipping. People hate shipping charges. It doesn't matter what way you dress it up, they immediately feel like they're not getting as good of a deal as soon as you whack that charge on. As a business owner, you have two options to make this work significantly better for you and help improve your sales. First option, which is my favourite, is to incorporate the shipping cost into the product cost. So in...

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