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Google can't read your content to judge quality. Here's what they actually measure instead 👀 #SEO #ContentMarketing #Google #DigitalMarketing #GoogleAlgorithm
Google can't tell if the content on your website is high quality. ChatGPT isn't even trying. I wanna talk about the state of search algorithms today, how it might change in the near future, and what really matters when you're creating content to show up in these algorithms. So Google is at least attempting to figure out if the content on your website is high quality, but they're not doing that by reading your content. That would be way too expensive. Primary method they use is user behaviour. Now there's a lot of debate in the SEO community as to what user behaviour Google considers. I think the only example we can confirm is pogo sticking. This is when someone does a search in Google, clicks on your website, and then goes back to the Google search results page and clicks on a different website. That is a strong negative signal for your content. They might also be using Chrome data to de
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Google can't tell if the content on your website is high quality. ChatGPT isn't even trying. I wanna talk about the state of search algorithms today, how it might change in the near future, and what really matters when you're creating content to show up in these algorithms. So Google is at least attempting to figure out if the content on your website is high quality, but they're not doing that by reading your content. That would be way too expensive. Primary method they use is user behaviour. Now there's a lot o...
tation after all and high quality website tends to get shared and linked to more often which are factors for ranking in these algorithms but if your primary goal is to increase the traffic you're getting from Google and ChatGPT it's important that you know where you're gonna have the biggest impact. First and foremost, you need to be smart about picking which terms you're trying to show up for you Wanna identify terms that people are actually searching for before they buy your product or service where you could...
ex. However, if the models continue to get 90% cheaper year over year, eventually it might. So in short, right now content quality is not a ranking factor, but you should still create high quality content. Your users will appreciate it and maybe someday the algorithm will too.
tation after all and high quality website tends to get shared and linked to more often which are factors for ranking in these algorithms but if your primary goal is to increase the traffic you're getting from Google and ChatGPT it's important that you know where you're gonna have the biggest impact. First and foremost, you need to be smart about picking w...
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