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Sora 2 is wild but this is actually the BEST time to make real videos. Here's why trust just became your superpower 📹 #Sora2 #VideoMarketing #ContentCreator

2025-10-03published
tiktokplatform
1public insights

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Sora 2 is insane. And don't worry, this video wasn't made with Sora 2. You can stop looking for the watermark. But that's exactly what's crazy about it. You can't tell right away. But also no one's really surprised, right? We all knew this was coming and even though we all know it's gonna be harder and harder to tell which videos are made by AI, I'm gonna make the argument that this is the best time to be making real videos and that's not because everyone's gonna get sick of AI and not wanna watch any more AI videos to the contrary, I think we're gonna be watching more and more AI videos. But if you have any kind of brand or message or need people to trust you at all, real videos gonna become more powerful. So I like to just speculate about how this might play out, how we might be able to tell if the video is real or not and what this means for you if you have any kind of brand if you do

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Sora 2 is insane. And don't worry, this video wasn't made with Sora 2. You can stop looking for the watermark. But that's exactly what's crazy about it. You can't tell right away. But also no one's really surprised, right? We all knew this was coming and even though we all know it's gonna be harder and harder to tell which videos are made by AI, I'm gonna make the argument that this is the best time to be making real videos and that's not because everyone's gonna get sick of AI and not wanna watch any more AI vi...
e're at the very beginning of an exponential curve where AI video just gets more and more entertaining, engaging, compelling. My guess is that Google will follow suit whenever v 0 4 comes out. And my prediction is that a few years from now, we're gonna have not just a ton of AI slap, but a ton of AI videos that we actually really enjoy or at least that we have trouble putting down. However, similar to our relationship with social media, I think we'll also be kind of disgusted at how much time we're spending with...

Public Insight Cards

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As AI-generated video becomes harder to distinguish, real human video may become more valuable for brands that need trust.

Trust / real video · asserts

Sora 2 is insane. And don't worry, this video wasn't made with Sora 2. You can stop looking for the watermark. But that's exactly what's crazy about it. You can't tell right away. But also no one's really surprised, right? We all knew this was coming and even though we all know it's gonna be harder and harder to tell which videos are made by AI, I'm gonna...

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