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AI overviews are causing some people's clicks to tank while their impressions rise. This is Google. These are clicks. These are impressions. The blue line is SEO clicks from Google. The purple line is impressions from Google. According to hrefs, 99% of keywords that trigger AI overviews are informational and intent. Informational keywords are ones like how, what, why, when, where? People get their answers like this without clicking into a site, and this is what it looks like. On the other hand, this is a new site of mine targeting compact keywords. Compact keywords are transactional in intent. Clicks have not been hit at all, and they track impressions. When you target compact keywords, people are deliberately looking to take action. So even if the AI overview is triggered, the people still have to go to your page to get what they want. They are searching to get something, not just to ge

These are public discovery snippets linked to the same source record. A snippet can end early when the public page keeps only short evidence context.