3 marketing trends that'll make or break your 2026 strategy 📈 Most people are sleeping on #3 #MarketingStrategy #PersonalBrand #AIMarketing #ContentCreator #DigitalMarketing
AI is disrupting digital marketing faster than any other industry. And anyone who's paying attention right now is scrambling to figure out what to do about it. While no one knows what it's gonna look like in even one or two years, I think we might already know everything. We need to act. There are three trends. I think it's important that we're paying attention to one. This isn't a new trend, but it is accelerating. It is way easier to build a personal brand than it is a business brand. That's largely because people connect with people, not with businesses. But it's also related to the second trend, and that's video. And social media is stealing attention from traditional websites and search engines. More and more of people's time spent online is spent on these social media platforms, and it's almost entirely video content. That doesn't seem to be changing anytime soon. While there are A
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These are public discovery snippets linked to the same source record. A snippet can end early when the public page keeps only short evidence context.
AI is disrupting digital marketing faster than any other industry. And anyone who's paying attention right now is scrambling to figure out what to do about it. While no one knows what it's gonna look like in even one or two years, I think we might already know everything. We need to act. There are three trends. I think it's important that we're paying attention to one. This isn't a new trend, but it is accelerating. It is way easier to build a personal brand than it is a business brand. That's largely because pe...
hese programs allow us to provide a lot more context and nuance when we're asking questions. Instead of saying, best Italian restaurant near me, you might say, hey, me and five of my friends are going out for Italian. We're thinking about going over to one of these three districts. And by the way, two of my friends have celiac's disease. Oh, and we are really hoping to find somebody that has good seafood. Right now, most SEOs aren't optimizing for queries like that. So how do you optimize for these AI algorithms...
ly going to be the only article online that addresses that question specifically. Make sure the articles are structured in an NLP friendly format. Use short, direct sentences, proper heading structure, any appropriate schema markup on the page. Now, building a workflow like this does take some time, but once it's set up, you can create high quality content within 15 minutes. But this is actually best on in conjunction with video content. Which brings me to step two of the process. Purpose your content. In my exp...
type of posts that are gaining traction, you double down on those and you stop the others. Continue iterating like this and eventually you find some format or set of topics that really resonates with your audience. Do that for long enough and you have a personal brand that people trust. And these AI algorithms are gobbling up.
Public Insight Cards
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AI Mode/ChatGPT queries are longer and more contextual than traditional Google queries; content should answer very specific questions in short, direct, structured, NLP-friendly format.
AI query length / NLP-friendly pages · asserts
hese programs allow us to provide a lot more context and nuance when we're asking questions. Instead of saying, best Italian restaurant near me, you might say, hey, me and five of my friends are going out for Italian. We're thinking about going over to one of these three districts. And by the way, two of my friends have celiac's disease. Oh, and we are re...
Video transcripts can be repurposed into articles, social posts, ads, lead magnets, or new videos, letting one idea appear across many AI/social/search surfaces.
Content repurposing · asserts
ly going to be the only article online that addresses that question specifically. Make sure the articles are structured in an NLP friendly format. Use short, direct sentences, proper heading structure, any appropriate schema markup on the page. Now, building a workflow like this does take some time, but once it's set up, you can create high quality conten...
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