Creator viewpoint comparison

Non-branded transactional traffic

A deterministic grouping of public source-backed insight cards. This page compares what creators said without declaring a winner.

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Creator Viewpoints

@@tjrobertson52

asserts: The creator recommends judging SEO campaign performance by non-branded traffic to transactional/product/service pages, not total traffic or blog traffic.

you don't care about all traffic. For example, branded traffic. If someone is searching for your brand by name, you should rank at the top of Google no matter what you're doing on the SEO side. So when you're trying to evaluate the performance of your SEO c...
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