Agency selection

@@tjrobertson52

• asserts: A marketing agency should be judged by whether its strategy lead is actively experimenting and can explain what is changing year over year.

  Hiring a marketing agency is scary. It can be expensive and even if they don't lock you into a contract, it's really hard to leave. You'll end up depending on this agency for a lot of things, so it's important that you make the right decision. I've worked f...

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